FIAT Launches Big Swappage Deal

A brand new end-of-year campaign, designed to help customers swap their current Fiat car for a new one, has just been launched by Fiat Chrysler Automobiles UK.

Big Swappage Deal

Called ‘The Big Swappage Deal’, Fiat’s initiative offers drivers an extra incentive to trade in their  current vehicle, with a range of extra ‘swappage’ bonus offers on top of any value put on the customer’s car.


The deal covers the entire range of Fiat models – except the new 124 Spider – and includes the award-winning 500, the 500L and 500X, as well as the new Tipo, Panda, Punto, Qubo and Doblo.


The Swappage Bonus varies, depending on the Fiat model selected, ranging between £500 and £2,500.


“The Fiat Swappage Scheme will appeal to customers with cars of any age, make or model,” says Paul Runza, Fiat UK Brand Chief.


“However, the Fiat offer is still available for customers who do not have a part exchange vehicle – they will be eligible for a Swappage cash discount of up to £2,500,” added Runza.