Mazda’s stylish and good to drive model line-up is set to drive further fleet growth in 2016, following a trebling of corporate sales in the past three years.
Having recorded a 22 per cent year-on-year rise in fleet sales in 2015, which at more than 19,000 represented a seven-year high, Mazda arrived at the influential Fleet Show with an award-winning range and record sales. At the Show, fleet chiefs were able to drive key corporate models from the Mazda3, Mazda6, all-new Mazda CX-3 and Mazda CX-5 ranges, plus experience the World Car of the Year winning, all-new Mazda MX-5.
The Mazda6 remains Mazda’s fleet favourite, but the brand is reporting strong interest among user-chooser company car drivers for both the all-new Mazda CX-3 and Mazda CX-5 sports utility vehicles, while demand for the Mazda3 is rising following the arrival of the 105ps 1.5-litre SKYACTIV-D model with CO2 emissions of just 99g/km.
Fleet Show visitors were able to drive the all-Mazda CX-3 and the all-new Mazda MX-5, for the first time at the event. Mazda UK’s Head of Fleet Steve Tomlinson said: “These models along with the addition of the low emission Mazda3, which offers the best power to CO2 emissions ratio in the segment, have helped further strengthen our corporate sales offering. The Mazda range delivers broad appeal whether company car drivers require a mile-munching job need vehicle or a perk car focused around lifestyle.”
Mr Tomlinson added: “Mazda’s corporate sales are on a role and we are delighted with the reception that our range received at this year’s Fleet Show. Mazda has a powerful line-up that fleet decision-makers and company car drivers cannot ignore.”