Singer-songwriter Ella Eyre has taken delivery of her new FIAT 500. The 21-year old musician opted for a 500C Lounge in one of the latest colours in the range, Coral Red, combined with a contrasting tan convertible roof.
Powered by the award-winning “TwinEyre” turbo engine, Ella opted for the lowest-emission 85hp version (90g/km) to use her new 500 whenever she is home in London, taking advantage of the 500C’s manoeuvrability and lively acceleration to zip through traffic en route to public appearances, recording sessions and visits to friends and family.
Ella was the voice of the FIAT 500 launch event in Potter’s Field in London. Building on the “Icon Reloaded” theme, FIAT UK collaborated with Ella to re-master the iconic disco hit “Best of My Love” which she performed live on stage with the new FIAT 500. The song will feature on television advertisements for the new FIAT 500.
Taking delivery of her new FIAT 500, Ella commented: “I’m in love with my New FIAT 500! It’s so much fun to drive and perfect for city living!” Like so many FIAT 500 drivers, the talented artist has even named her car, introducing “Fernando” to her quarter-of-a-million Twitter followers with a pic of Ella behind the wheel. Ella Eyre’s debut album, Feline, has just been released in the UK and is already a top-ten hit and she embarks on a UK Tour in November.
The New FIAT 500 builds on the success of its predecessor, which amassed more than 1.5 million sales since it was launched in 2007, retaining the unmistakable personality that has made it a global best-seller, while adding advanced technologies, improved efficiency, even more customisation ideas and a Centro Stile FIAT-refreshed exterior and interior.
The FIAT 500 range starts from just £10,890 OTR for the 1.2 Pop hatchback, with the convertible 500C range starting at £13,540 OTR. The FIAT 500C TwinAir 85hp Lounge that Ella is driving is priced from £16,590 OTR.