Driving Skills for Life, Ford’s free training programme for young drivers, is due to extend its UK tour in the next fortnight.
Having kicked off this year’s programme last week in Glasgow, Driving Skills for Life is due to head south, appearing at Gaydon and Chobham in two weeks’ time.
Teaching young drivers about unknown dangers
First announced last June, Driving Skills for Life aims to educate younger and more inexperienced drivers about the dangers they can face on the roads.
Participants can register for either a morning or afternoon session of free driver training, which aims to boost skills behind the wheel and alert young drivers to some of the dangers they might face.
Included in this year’s programme is a crash course in how using a mobile phone behind the wheel could seriously impair your driving ability.
This comes after Ford released data last month showing that up to a third of British youngsters have taken selfies while at the wheel.
In order to show just how dangerous using a phone can be, the training session will incorporate a series of low-speed manoeuvres in a controlled environment while using mobile devices.
The Gaydon leg of the training programme tour will be held at the world-famous Heritage Motor Centre Museum, and drivers who register for the event will also get a free tour of the museum.
Also making a reappearance will be Ford’s special ‘drink driving suit’, which is composed of a set of goggles, ear-muffs and various restrictive paddings to simulate the effects of driving while under the influence.
Previous success across the Atlantic
The Driving Skills for Life programme was introduced to the UK last year, after a successful 10-year period in the United States.
As well as aiming to improve the skills of drivers on the road, Ford has also been responsible for pioneering some of the most cutting-edge safety technologies introduced on production cars yet.
The new facelifted Ford Focus, which is due to roll into showrooms later this autumn, priced from £13,995.
Along with a revised exterior, the new Focus will also include a range of cutting edge features, including Ford’s Active City Stop, plus traffic sign recognition and hands-free parking technology.
Ford’s SYNC2 infotainment interface will also feature, along with a high-resolution eight-inch touchscreen that features smartphone and voice activation compatibility.