Jaguar boosts World Cup bid

Jaguar, and sister brand Land Rover, recently announced it would be supporting England’s bid to host the tournament for the first time since 1966 and it has now laid on a number of luxury models to transport FIFA delegates to the nation’s stadia.

Two new XJ models transported the delegates to Manchester, London and Sunderland among others, but the most important journey of the day took just 29 minutes.

Jaguar models whisked the delegates from Wembley, the proposed venue for the final, to Mayfair in just 29 minutes as part of a pledge to cut journey times to less than half an hour.

The models impressed the delegation and could go some way to gaining their support for the bid after VIPs in the recent World Cup in South Africa were forced to travel for over three hours to reach the opening ceremony.

The four day visit led to a ‘glowing report’ from the candidates, who will vote on the host nation later this year. Describing the visit – including his time in the Jaguar models – as ‘perfect’, Chilean federation president Harold Mayne-Nicholls believes England is well-equipped to deal with the bid.

Jaguar sponsors a wide range of sports clubs and events, including the England Cricket Team, Coventry Rugby Club and several up and coming youngsters through the ‘Jaguar Academy of Sport’, whose patrons include footballers David Beckham and Rio Ferdinand.