FOMO Could Put Road-Users At Risk

Social media and FOMO (Fear Of Missing Out) could be putting road-users at risk!


A poll of 1,565 drivers, carried out by Aviva, found that four in 10 people questioned (42%) had used their phone at some point while driving for reasons other than hands-free calls.

Young Drivers

The study suggests that drivers aged 24 and under are most likely to be using their devices while in charge of a vehicle. Two thirds questioned (66%) said they had used their mobile phones while driving, with four in 10 (40%) reading text messages and one in five (22%) using Facebook. Around one in five in this age group also admitted to checking photo sharing apps such as Snapchat (19%) and Instagram (21%).


Aviva has just launched a video which turns the phone debate on its head. In the film an actor asks members of the public to sign a petition to legalise all mobile phone usage while driving. Unsurprisingly the video shows that people are appalled by this prospect. The film can be seen


A report from the Department for Transport published in 2015 found that 1.6% of drivers in the England and Scotland had been observed using a hand-held mobile phone while driving. This equates to around 728,000 drivers using hand-held devices on the roads.


Survey spokesman, Peter Markey, said: “Unfortunately we see every day the often devastating consequences of where people haven’t been concentrating while driving, so we’re urging people to take action and put down their phones.

“As part of our crusade to make Britain’s roads safer, we recently took to the streets to ask people whether they would like to legalise using phones while driving. Unsurprisingly an overwhelming majority of people questioned were horrified at the prospect, yet still too many people are taking their eyes off the roads because they can’t wait to check that message – or even upload that photo!

“The more we can do to improve safety on our roads, the better, so let’s stick to the law and put our phones down until we’re parked up and it’s safe and legal to use them.”