Land Rover has built a new custom Defender to celebrate 67 years of business and the production of the two-millionth model.
A completely unique one-off, Land Rover says that the so-called Defender 2,000,000 has been created as “a fitting tribute” to almost seven decades of success for the iconic marque.
Defender 2,000,000 comes with a range of distinctive touches, including a special map of Red Wharf Bay, the beach in Anglesey where the plans for the Land Rover were first drawn in the sand.
Unique, distinctive touches
Engraved into the aluminium fender, the unique map contrasts with exterior Indus Silver satin paint, while it also sports a unique ‘no. 2,000,000’ badge on the rear of the vehicle and centre console.
Inside, the leather seats also feature the same map and badging designs stitched onto the headrests, while it also features a custom aluminium plaque, signed by everyone who helped assemble the vehicle.
Final custom touches include a registration plate that reads S90 HUE – a tip of the hat to the first ever pre-production Land Rover, HUE 166 – along with Santorini Black wheels, roof, grille and mirror caps.
Dr Ralf Speth, Jaguar Land Rover’s chief executive, said: “Over 67 years, the Series Land Rover and in turn Defender has been the transport of choice for explorers, charity organisations, farmers and even royalty.
Agricultural workhorse to global icon
“Throughout history it has helped pioneers to reach the unreachable. What started life as an agricultural workhorse has transcended the automotive world to become a worldwide design icon.”
This December, collectors and Defender fans will be able to bid on this unique Land Rover when it’s auctioned off at globally-renowned auction house, Bonhams.
As part of the auction, Bonhams will also host a special Land Rover exhibition, showcasing the company’s rich and diverse history and detailing its journey to becoming a global icon.
True to the Defender’s heritage, all proceeds from the auction will be donated to Land Rover’s charity partners, the International Federation of Red Cross and Red Crescent Societies (IFRC) and the Born Free Foundation.
All proceeds will go to charity
Dr Speth added: “The auction of this milestone vehicle is an opportunity to own a piece of Land Rover’s history, as Defender enters its final phase of manufacturing in Solihull.
“Giving people the chance to buy this truly distinctive Defender to raise funds for the IFRC and Born Free Foundation is a suitable way to celebrate the role that Defender has played in supporting our humanitarian aid and conservation partners over the decades.”
The Land Rover Defender 2,000,000 is due to make its official debut at this year’s Goodwood Festival of Speed this weekend, before going on auction in December.