The new Range Rover Sport SVR, billed as the fastest and most powerful production Land Rover ever, will make its debut at this year’s Goodwood Festival of Speed.
Although still in the prototype stages, the new Range Rover Sport will be testing its mettle on the famous Goodwood hill climb, giving spectators a chance to see it in action during the festival’s ‘First Glance’ category.
It will also be the first model to wear the new SVR designation, which will be applied to all high-performance models across the board in the future.
Created by Jaguar Land Rover’s new Special Operations team (/), who have also built the new production Jaguar F-Type Project 7 which will feature at the festival, all future SVR models will be required to meet stringent performance criteria in order to be deemed worthy of wearing the SVR badge.
However, despite the exclusivity, SVR models will still be built alongside existing models and sold through the Land Rover dealer network in the usual way.
The Range Rover Sport SVR is currently undergoing development prior to going to its release next year and full details of the vehicle’s 542bhp powertrain are still firmly under wraps. However, performance data for the SVR has reportedly established its capabilities as the fastest, most agile and most responsive Land Rover ever built.
Visitors to the Goodwood Festival of Speed will have a wide range of Land Rover experiences available to them including an off-road passenger ride in current product on the stand. The Discovery Vision Concept will also be on display providing a glimpse into the future design and technology for a family of Discovery vehicles.
The full range of Land Rover’s all-terrain vehicles will be on display for customers to browse, including the Freelander Metropolis, Discovery XXV and the recently announced Stealth Pack featured on the Range Rover Sport.
Land Rover pioneered and redefined the performance SUV market in 2005 with the launch of the original Range Rover Sport, which successfully combined sports performance with uncompromising all-terrain capabilities and more than 500,000 of them have been produced to date.
The company has gone from strength to strength so far this year, their most recent achievement being the announcement of a £200m investment for their Halewood plant where the best-selling Range Rover Evoque is built.
In addition to the new Range Rover Sport SVR, the ‘First Glance’ event at Goodwood will also see the debut of several new cars from other manufacturers. This will include Ford’s newest addition to the Focus lineup, the revised Focus ST.