SEAT to debut CUPSTER

Seat has confirmed that it will reveal a new design study at the 2014 Wörthersee Treffen show later this month. The car has been named the SEAT Ibiza CUPSTER and is only a design concept at present. It is certainly striking.

Built to celebrate the 30th anniversary of the Ibiza, the CUPSTER is based on the series production Ibiza Cupra, with its 177bhp TSI engine and DSG dual-clutch transmission. The CUPSTER is lower and wider than the standard car that it is based on and is a two-seater with no roof while the front windscreen has been replaced with a wrap-around strip window.

The Ibiza – sitting at the heart of SEAT for 30 years

Jürgen Stackmann, President of SEAT S.A. said, “The Ibiza has always been the heart of SEAT – a young, dynamic car with an emotional design, a good head for the practical things in life and excellent value for money. At Wörthersee, we are celebrating the anniversary of our most successful model with the unique Ibiza CUPSTER, not to mention the exceptionally well-equipped 30 Years edition – and, of course, with a great programme.”

Just like every Ibiza, design is important and with the CUPSTER, SEAT has taken this to new levels. SEAT’s customers cite the design as one of the most important reasons for buying the Spanish brand’s most successful model.

A dramatic design, inside and out

Just like the exterior, the design cues on the inside are quite dramatic. The steering wheel is swathed in pure aniline leather and the paint work is a custom ‘New Orange’ hue, with a dark grey cover behind the classic ‘double-bubble’ style seats. The dials are minimalist while the cabin is decked out in black Alcantara upholstery and there’s a pair of low-slung bucket seats to enhance the racing feel.

The CUPSTER is based on the Ibiza CUPRA and that means power comes from 177bhp 1.4 TSI engine and this is mated to a super-slick DSG semi-automatic gearbox.