Jaguar is inviting people to share photos with the company that encapsulate the best of modern Britain through social media sites Facebook, Twitter, Instagram or Tumblr.
Those deemed to have submitted the best images will win one of four unforgettable F-Type driving experiences.
This month, a fleet of Union Jack-liveried F-Type models have embarked on a ‘Best of British’ promotional tour as part of the car’s launch activity and Jaguar’s aforementioned social media campaign.
From August 12th to 16th, the specially-decked-out sports car will make their way across the UK, taking in cities such as London, Manchester, Sheffield, Birmingham, Edinburgh, Glasgow and Cardiff on its travels.
London residents will also be able to see more of the F-Types from August 12th – 23rd as they will reside at Canary Wharf for this time.
The unique Jaguar F-Type exterior finish was inspired by the recent ‘Best of British’-themed Top Gear episode on the BBC. The episode featured a large line-up of UK automotive products on The Mall in London, led by three Jaguar F-Types, each carrying a Union Flag.
Jaguar’s #YourTurnBritain campaign has so far attracted more than 250,000 social interactions and over 2,000 competition entries across all social media platforms.
Ken Forbes, Jaguar UK marketing director, commented: "The F-TYPE is a game-changer for the Jaguar brand and introduces our product to many new sectors of the market.
"Already, the car has enjoyed significant successes around the world, with awards, accolades and very strong sales, and is well on its way to becoming another design icon from Jaguar."
He continued: "#YourTurnBritain is an opportunity to celebrate all things British, iconic and of the moment, which is how we consider the F-TYPE – a symbol of great British success. We are delighted with the campaign and wish everyone who posts images the very best of luck."
The ‘Best of British’ campaign has drawn support from numerous celebrity ambassadors, including Graeme Swann, Jimmy Anderson, Jamie Campbell Bower, Alice Temperley and MistaJam.
Jaguar’s all-new sports car is out now, with prices starting at £58,520 for the entry-level model, rising to £79,985 for the top-of-the-range specification.
For further information on the standard Jaguar F-Type, regarding pricing, specification and test-driving opportunities, visit the Perrys Jaguar Dealership in Huddersfield.