This special edition launch version of the Alfa will be limited to just 1,000 examples, and only 400 of those units will be sold to European motorists.
Potential buyers will have to act swiftly then to get their hands on the 4C Launch Edition which will be priced in an estimated region of £51,600.
Available in two paint finishes, Carra White or Alfa Red, the 4C Launch Edition is marked out by the distinctive badge, inlaid beneath the paintwork.
The line of the 4C Launch Edition is enhanced by the carbon aerodynamic kit, which features a spoiler and door mirror covers as standard. Other highlights include the rear aluminium diffuser with dark finishing, Bi-LED headlights with dark surround and the alloy wheels with burnishing treatment, measuring at 18″ at the front and 19″ at the rear of the car.
To accentuate the sports look still further, there are front air intakes, brake calipers in a specific colour, racing exhaust system with BMC air cleaner and suspension kit with specific calibration for shock absorbers and rear anti-roll bar.
Designed by the Alfa Romeo Style Centre, the 4C brings to mind some of the traditional iconic models which have left a significant mark in the history of the brand.
The 4C has followed suit, and thus completes a journey which was first embarked upon a few years ago with the 8C Competizione, emphasising some particular concepts of the brand, such as compact size, dynamism and agility.
The interior has the same sports feel, with highlights provided by the leather/fabric sports seats with parts in Alcantara, as well as the distinctive, numbered carbon badge.
In the case of the red livery, the Alfa Romeo 4C Launch Edition has red stitching on the steering wheel trim, handbrake, mats, handles and sports seats.
The engine found inside the Alfa Romeo 4C Launch Edition is a 1.8-litre turbocharged petrol unit with 237bhp.
This engine was designed with a precise objective, which is to ensure exceptional performance without sacrificing driving fluidity and use in any circumstances, from the racetrack to the city streets.
The Alfa Romeo 4C’s new mid-engine, all-aluminium power unit adopts specific optimised intake and exhaust systems, to enhance both response at low speeds and extension, with the assistance of a crankshaft with eight counterweights.
In addition, it boasts cutting-edge technical solutions including direct petrol injection, dual continuous variable valve timing, a turbocharger and a revolutionary scavenging control system that eliminates turbo lag.
The 4C’s engine is connected to an Alfa TCT twin dry clutch transmission, which is a genuine benchmark in the category due to its limited weight and extreme speed of activation.
The gears can be changed in sequential mode using the ‘shift paddles’ located behind the steering wheel.
Compared to the version already adopted on the Alfa Romeo Giulietta and Alfa Romeo Mito models, the TCT gearbox on the Alfa Romeo 4C implements next-generation software and features the new Launch Control function that optimises all car systems to provide the maximum acceleration performance possible.
The 4C also has Alfa’s ‘DNA selector’, a driver setting computer which not only features the three standard settings available on other Alfa models including Dynamic, Natural and All Weather, but also a fourth mode: ‘Race’. This new setting is designed to enhance the driving experience on a racetrack even further.
It’s accessed on the 4C with a long press of the selector button in Dynamic position to activate it. In this mode, the Alfa ‘DNA’ computer deactivates the stability control and anti-slip systems, leaving the driver in full exhilarating control.
This product created from the efforts of the best technical and industrial experts from both Alfa Romeo and Maserati, two brands owned by Italian car giant Fiat, is set to represent launch one of the most exciting production sports car in modern times. Those fortunate enough to get their hands on a Launch Edition model will surely feel lucky indeed.
For everybody else, the current Alfa Romeo model range is available right now from Perrys Alfa Romeo Dealership based in Amersham.