Dacia in the UK – an introduction

In the next couple of months Perrys Motor Sales will introduce an entirely new brand to the UK and new car buyers will be given better value than ever before.

Perrys Renault of Aylesbury will be one of the first dealerships in the country to sell Dacia, an exciting new Renault-owned brand that uses the same engines and technology as its French parent.

However, Dacia will differ from Renault in one important aspect; price.


The Dacia Duster, the first of the newly-badged cars, is a five-seat SUV with two- or four-wheel drive option and, remarkably, its price starts from just £9,000.

That’s a big, rugged off-roader that costs the same new as a Ford Fiesta, a Vauxhall Corsa or a Kia Rio – and it means it is easily the most affordable 4×4 on the market today.

Pre-orders are open now for the Dacia Duster with deliveries beginning in January 2013 and we wanted to take a closer look at the car that will shake up the 4×4 and SUV markets when it arrives in the UK.

We did this by heading to the Perrys Renault of Aylesbury showroom to talk to some of the people who will be looking after the Dacia brand in the UK.

In the video, we introduce the new Dacia Duster and talk to the people who know about it, covering everything from engines to trim levels.

Are they excited about Dacia’s arrival in the UK? Watch the above video and see for yourself.