Seat Alhambra prize for Pirates of the Caribbean launch

Seat is sponsoring the launch of the film, and the Alhambra, which has won a host of awards since its launch at the end of 2010, will be given away in Seat dealerships during the film launch.

All customers at Seat dealerships test driving the Seat Alhambra MPV will be entered into a draw to win a model.

Seat dealerships will host ‘pirate weekends’ as part of the launch and the Spanish manufacturer will show Alhambra adverts on the Disney channel, Disney XD and Disney Junior.

Rob Taylor, National Communications Manager at SEAT UK, said: “This is a truly amazing franchise to be partnered with.

“Disney is world-renowned for the fabulous entertainment content that they produce and aligning SEAT’s family-friendly Alhambra with the Disney brand is, to us, a natural fit with our brand values.”

The Seat Alhambra boasts seven seat practicality but since its 2010 release, has impressed with sharp driving dynamics and more upmarket interior than previous Seat MPVs.

With rear sliding doors and a five-star safety rating, the Alhambra has been built for large families. Standard equipment includes three-zone climate control, front and rear parking sensors, electric front and rear windows and electric folding mirrors.

Prices for the Seat Alhambra, which is available in three different trim levels, start from £22,815 for entry-level models.

The special weekend giveaway of a Seat Alhambra will take place at selected weekends from the launch of the film in the UK from Thursday 12 May.

The film, starring Johnny Depp as Captain Jack Sparrow, is the fourth in the Pirates of the Caribbean franchise, which is owned by Disney.