Chevrolet reveals eye-catching new concept

The Mi-ray roadster is a design study – meaning it won’t be built for paying customers – and features angular, sharp lines including rear ‘fins’ and a low-slung profile.

Despite being almost unrecognisable from any Chevrolet previously released, the front end does bear a similar style grille to current Chevrolet cars such as the Cruze and new Aveo.

Although it is simply a design study, the roadster could influence a future two-seat sports car from the manufacturer, possibly in the shape of a next generation Corvette.

Made from lightweight carbon fibre, the Mi-ray is powered by a hybrid engine system comprising two 15kW electric motors and a 1.5-litre turbocharged engine.

The Mi-ray roadster concept boasts a cabin made with high quality materials including leather and aluminium inserts.

It also includes rear view cameras instead of wing mirrors, a head up display and even lights underneath the main body of the car to give it a sportier feel.

Designed for visitors to the Seoul motor show, the name of the roadster is a Korean word which is translated as ‘future’ – a hint Chevrolet will use the concept as a launch point for future design ideas.

The brand is set to experience a busy 12 months in its centenary year. The launch of the Chevrolet Orlando at the beginning of 2011 will be followed by a new Chevrolet Cruze hatchback, an updated Chevrolet Aveo supermini and a new Chevrolet Captiva.

Chevrolet also plans to launch right-hand drive versions of the Chevrolet Camaro for the UK market, and will bring the Corvette brand back into the UK.