The small, boxy SUV crossover – the name literally translates as ‘square shape’ – is reminiscent of the Kia Soul at the front with a large, square front end and muscular, bulging wheel arches.
The five-door city car boasts the raised driving position seen in the likes of the Nissan Juke, but its compact dimensions of just 3.9 metres in length mean it is capable of seating just four.
Designed as an electric car, Kia has advanced electric technology by using lithium ion polymer batteries and an 80kW (109PS) motor to extend the range to a theoretical 124 miles – 24 miles more than the Nissan Leaf.
However, the car features some innovative features not previously seen on its production cars. These include the dot-style LED lights, wraparound windscreen (and lack of a B-pillar) and the lack of wing mirrors and windscreen wipers.
These have been replaced by miniature cameras and a unique air wiper function respectively. The latter uses a high-intensity air-jet to blast the windscreen clear.
The South Korean manufacturer has used cues from its home land to inspire the design inside the quirky car.
Hand crafted Korean oak adorns the interior door panels and the floor and the car uses ‘Han-ji’ paper for head lining.
"Naimo is a perfect balance of innovation, high-tech and Korean tradition. It was heavily inspired by the purity and grace of traditional Korean arts and crafts, but combines this with cutting edge technologies to deliver a truly premium experience," commented Kia Motors’ Chief Design Officer, Peter Schreyer, whose previous designs such as the Kia Soul and Kia Sportage have won a number of design awards.
The Kia Neimo will join Kia’s electrical test fleet, where Kia says it will explore the possibility of introducing the car into a ‘future niche market’.