Vauxhall sponsors home nations football

The car maker, which has a factory in Ellesmere Port producing the Vauxhall Astra, has confirmed it will be the lead sponsor of all four home nations up to and including the 2014 World Cup in Brazil.

On confirming the deal, Vauxhall Managing Director Duncan Aldred said: “It is a great honour for us to become the first company ever to be the lead sponsor of all four of the governing bodies of football in England, Northern Ireland, Scotland and Wales at the same time."

Vauxhall will support up to 23 teams from each association, including women’s teams, youth teams and grass roots football.

Alex Horne, the FA’s General Secretary, said: "We are delighted to have concluded an agreement with an organisation of Vauxhall’s calibre.

"Vauxhall is a perfect fit in so many ways, not least the fact they are a British vehicle manufacturer with a 108-year heritage of car manufacturing in the UK."

This week, Vauxhall cars have visited Wembley, the Cardiff City Stadium, Windsor Park and Hampden Park to celebrate the deals.

The manufacturer, which also lends its name to non-league side Vauxhall Motors FC, was also the sponsor of the European Championships in 1996, the last time a major international tournament was hosted on British soil.

Vauxhall currently builds the Vauxhall Astra hatchback and ST in the UK at the Ellesmere Port plant in Cheshire. Next year, workers at the factory are hoping it will be chosen as the site for European production of the Ampera extended-range electric vehicle, which is based on the same platform as the Astra.

The Vauxhall Vivaro van is also built in the UK at Vauxhall’s Luton facility alongside the Renault Trafic.