Seat’s best-equipped model unveiled

The Spanish manufacturer has added the trim levels to the existing four specifications to increase sales in the commercial and fleet market, which makes up a large percentage of Exeo sales.

Over £3,000 worth of previously optional equipment has been included in the Tech specifications and Seat says it comprises the most popular selection of extras for buyers in the commercial sector.

Both the SE Tech and Sport Tech include a DVD-based satellite navigation, an upgraded, ten-speaker sound system and iPod connectivity.

For added luxury inside, black leather upholstery has been fitted in the executive class Exeo in both saloon and ST models.

The extra equipment adds £875 to the price, but Seat expects an increase in residual values for the Exeo to entice commercial buyers. By removing optional extras and including them in the standard specification, Seat hopes to keep the increase in Business in Kind tax to a minimum.

Seat can argue it has worked. An Exeo TDI 143 PS SE Tech will cost £33.25 a year more than standard Exeo SE models, a figure which would be significantly higher with £3,000 worth of optional extras included.

Nick Andrews, Seat UK Head of Fleet and Business Sales, said: "Since its launch just 12 months ago the Exeo, and its estate sibling the Exeo ST, have been quietly building a reputation for great value among fleets and business customers nationwide."

The Spanish manufacturer will sell the Seat Exeo with new specification levels – available with a 2.0-lite TDI engine in 143 and 170ps derivatives – for between £21,270 and £24,175.