Kia delivers World Cup team buses

Lionel Messi, Wayne Rooney and Cristiano Ronaldo will travel to the stadiums in Kia-sponsored team buses during the month-long tournament in South Africa this summer.

The 54-seat buses, built specifically for the World Cup, will include bar fridges, rear window cameras and personalised team slogans.

Kia models such as the Sorento SUV, Soul crossover and Sedona MPV will be used across South Africa between the various World Cup stadia.

The vehicles were handed over in a ceremony at the brand new Soccer City Stadium – the venue for the final – in Johannesburg, ready for use at the World Cup from 11th June.

As an official World Cup partner, Kia has provided a total of 207 vehicles for officials, organisers, VIPs and players.

Organisers at the tournament chose Kia because of the style, comfort and reliability of the vehicles, says FIFA general secretary Jerome Valcke.

He added: ""With just 21 days remaining until the opening match of the 2010 FIFA World Cup South Africa, the provision of official vehicles is the last piece of the puzzle in ensuring that this long-waited event will be the most successful World Cup in history."

Kia has been involved with FIFA and the World Cup since the 2002 tournament in South Korea and Japan and Simon Hetherington, Marketing Director of Kia Motors UK hopes the vehicles can inspire an England victory.

He said: "We’re looking forward to the start of the tournament on 11th June and have our fingers crossed that we’ll be taking a triumphant England team back from the Soccer City Stadium on 11th July!"

In celebration of the World Cup, Kia is offering an England fan the chance to see the team play in South Africa or the prize of a new Kia Soul at the Kia football website.