Ford launches scheme to improve dealers’ carbon footprints

Ford has announced the introduction of its Go Green Dealership Sustainability Program, which aims to produce cost-effective ways of improving traders’ energy efficiency.

Rocky Mountain Institute, which helps out organisations and businesses by giving them eco-friendly solutions, has joined forces with the vehicle maker to put the initiative into action.

By improving the carbon footprint of dealers, the company hopes that overall operating costs will be reduced.

Sue Cischke, group vice-president of sustainability, environment and safety engineering, said the idea gives retailers a flexibility to choose which ways they can be more eco-friendly.

She added: "In keeping with Ford’s commitment to the environment, this program is a great fit for our dealers because it provides a variety of energy-efficient improvement options regardless of the current age and design of the facility."

The first step for dealers that want to participate in the voluntary scheme is to receive a comprehensive energy assessment from experts at the car manufacturer.

Afterwards, the trader will confer with Ford about the best energy efficient options that are available to them and workout how to implement these.

Amory B Lovins, co-founder, chairman and chief scientist of Rocky Mountain Institute, praised the car giant’s worldwide environmentally friendly efforts.

He noted: "This initiative will have a positive impact participating dealers decrease their consumption of energy. Implementing these cost-effective solutions will also improve dealer’s bottom line over the long term."

Ms Cischke believes the company is "contributing to a better world" by introducing this programme, which uses the same eco-friendly techniques that Ford does within its car manufacturing processes.

This news comes after Ford managed to save 23,000 damaged bumpers from landfill last year by recycling them.

Altogether the manufacturer saved car parts equivalent to 70 tonnes of waste.

New bumpers and plastic components were made out of vehicle parts that were taken off accident-damaged motors.

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